Shipping Optimization for the New Year

By |January 13th, 2017|

Are you looking into shipping optimization for the new year?  We’ve got an insider’s POV from automation expert, Christine Ridgely, Partner Manager at 71lbs.
Who has the time to monitor what they spend on shipping? You should be focused on fulfilling the orders! While you likely researched shipping optimization and how you can obtain […]

How to Fund Your eCommerce Business

By |January 11th, 2017|

Learning how to fund your eCommerce business doesn’t have to take days of research.  Read this quick guide to get started!
As a growing eCommerce business owner, you face many challenges in keeping the momentum going. From inventory to technology to hiring employees, you want to invest in your business and […]

9 eCommerce Challenges to Overcome

By |January 6th, 2017|

How is your online business doing? Are you caught up on some frustrating eCommerce challenges?
As a budding entrepreneur, eCommerce is a great way to begin growing your own company.  There are so many options, and each option comes with its own set of eCommerce challenges. To begin with, some merchants […]

Are You Running the Best eCommerce Platform For Retail?

By |December 13th, 2016|

Are you in the market for the best eCommerce platform for retail? Sometimes it’s hard to know which of the competing shopping cart software would be the best fit for your individual brand. 
When it comes time to choose between A, B, and C, what is the best eCommerce platform? Which should you […]

13 Holiday Marketing Ideas to Rock Your Small Business

By |November 28th, 2016|

Tis the season! Everywhere we go, we see the hustle-bustle and long queues at the counter – ahh, the holidays are here.  Expect a dash of anticipation, a ton of excitement, and yes, a flood of shoppers on the busiest season of the year. But, as an eCommerce business owner, […]

Setting Up Macro vs Micro- Conversion Rate Tracking in Google Analytics

By |November 17th, 2016|

Setting up conversion rate tracking in Google Analytics is easier than it seems.  But are you tracking both macro and micro-conversion rates for your online store?  You should be!
Anyone who is building an eCommerce store, or who is already an eMerchant with an online store, should be tracking their conversion […]

Mastering Jewelry Photos for your Online Store

By |November 3rd, 2016|

Jewelry photos can be quite a challenge, even for an experienced photographer. These 10 essaential tips will help you master the technique like a pro!
Are you planning to launch an online store for selling jewelry? Maybe you have already one but are not sure how to attract a steady stream […]

Making Your First Online Sale – an eCommerce life

By |October 21st, 2016|

In the same way as the journey of a thousand miles starts with a single step, it’s the first online sale that sets your eCommerce store in motion.
Making your first sale may sound simple enough to some, but it’s not always that easy. Sometimes, acquiring that first customer for can prove […]

eCommerce Lessons from the Big Boys of Online Selling

By |June 2nd, 2016|

All across the web, you’ll find eCommerce lessons to learn from.  Many, especially those from the big dogs, can help online business owners!
Oh, online retailing… it definitely has its ups and downs!  There are many eCommerce lessons floating around the web that can help (or reassure) new and experienced eMerchants, before they […]

How eCommerce Moms Run Successful Online Stores (while watching their bank accounts grow!)

By |May 13th, 2016|

From coast to coast, mompreneurs are trying to find the delicate balance of running their own online store and continuing to be a rock star mom.  Want to watch your bank account grow as fast as your children do?  Here are some great tips that help eCommerce moms across the globe!
Anyone […]