10 Ways to Attract Legit Twitter Followers and Drive Traffic to Your Online Store

By |September 2nd, 2016|

 

In today’s competitive market, it’s more important than ever for online business owners to utilize quick and easy tips that will boost the overall success of their online stores.  Because of the millions of active users on Twitter, this powerful social network becomes an obvious choice.  Online sellers should take […]

A Pokémon Champion Gives Insight Into The New Pokémon GO For Business

By |July 15th, 2016|

With the sudden explosion of Pokémon GO, business owners everywhere are scrambling to learn how to use this popular mobile game to benefit their stores.  
For businesses to truly understand how they can use Pokémon GO to grow their business, we need to better understand the roots and thoughts behind the game. With this […]

The Importance of Omni Channel Marketing in 2016

By |January 19th, 2016|

Small-to-medium business owners are starting to realize there’s more to marketing in 2016 than there has been in the past.  With buzzwords like Omni Channel Marketing floating around, what does the average SMB need to change to keep up?
The traditional ways of eCommerce marketing are no longer effective. Over the […]

How to Study Your Target Market and Increase Sales

By |September 30th, 2015|

Why do online business owners study their target market? 
Today’s online business environment is a ruthless one! It doesn’t seem to matter which industry your target audience is in, if you’re a SMB business owner, you’ll likely face razor-sharp competition from larger names.  This fierce battle of resources can leave your marketing […]

7 Unique Ways Marketing With Package Inserts Can Work For You!

By |July 23rd, 2015|

Are you looking for new ways to increase brand awareness, customer loyalty and sales?  Marketing with package inserts can work for you, helping make your online store the success it should be!
Since the beginning of time… ok, not really.  Since the beginning of online shopping (that’s more like it), shipping […]

Is Organic Facebook Marketing a Thing of the Past?

By |June 7th, 2015|

Only a few years back, both online and brick-and-mortar businesses enjoyed a healthy organic reach on Facebook – at no cost. During this time, you could easily build an audience for your business on Facebook and organic interactions were strong. Among all the social media platforms, Facebook became the key […]

What can Beyonce teach us about eCommerce?

By |February 25th, 2014|

 

At midnight on December 12th, pop star Beyoncé posted a video on Instagram that featured a few pics of herself and the cover of her new album. The caption simply read, “Surprise!” Immediately following that, she posted her new album and its corresponding music videos on iTunes. Within 24 hours, […]

5 Email Marketing Tools That Energize Your Marketing Campaign

By |February 3rd, 2014|

According to the International Telecommunication Union (ITU) more than 245 million people in the United States use the internet, which accounts for over 78 percent of the United States population. While traditional marketing programs, such as billboards and radio/television commercials are still useful, any business that is serious about harnessing […]

Interview w/ Alex McArthur @ Tech Media Network: How to Market Your SMB Like a Pro in 2012

By |October 26th, 2012|

Today we are going to get a chance to interview @alexmcarthur.  Alex currently runs his own small Utah SEO firm: MidScape, and leads online efforts for a top health and wellness brand.  He was previously VP of R&D at SEO.com, VP of Search at Orangesoda and VP of Marketing for […]

Using Purchased Data More Effectively for Marketing Purposes

By |October 12th, 2012|

Using Purchased Data More Effectively

Purchasing data helps businesses gain insight into tracking and understanding customer purchases. In turn, you want to use that information to predict future purchases. Predicting future sales can help companies utilize resources efficiently, boost sales, and encourage loyalty.

Your point of sale system, whether through your eCommerce […]