One of the most important things to customers when it comes to their online shopping experience is the check out experience. Much like in a traditional store, customers put the items that they want into a “shopping cart” and then complete their purchase when they are ready. Online business owners need shopping cart software in order to create this experience in the first place.
Inventory In And Out
The very minimum thing that your shopping cart software should do is track the inventory that you have versus what was sold. Zippycart.com puts it this way,
What good is your site if you can’t accurately track your inventory, or collect payments through a shopping cart? At a minimum, shopping cart solutions provide powerful inventory tracking and payment management functionality, allowing you to better report on and manage your product.
All that the software is doing here is telling you what you have in stock, what you have sold, and the price that you got for it. Just knowing these few basic things will come in handy when you are doing your accounting.
Ease Of Use For Customers
While you want the software to track all of the inventory in and out for you, it is also important to make the process seamless for the customers. Those customers want to locate the items that they wish to purchase and check out with as little time and effort expended as possible. Having a software program that can provide this to them is important.
Obviously small business owners of all stripes are always interested in what the costs of the services they provide will be. If you don’t know what the costs are, you need to find out. Finding an appropriate match between cost and the level of service received is highly important.
Contact us if you have questions about what more to look for when comparing shopping cart software.