Did you know that approximately 70% of online purchases are abandoned? That’s harsh. What can online business owners do complete the sale? And how do free credit card logos come into play?
According to a recent Baymard Institute study, a documented 69.23% of online shopping carts are abandoned during the sales process. Many abandonment issues can be solved with website design tweaks, of course, but after you have checked your website flow and shortened your checkout process, you may want to double check your credit card icons. Make sure…
- you have placed them in appropriate areas
- they represent the payment methods you offer and
- that they’re of good quality
When used properly, free credit card logos are simple additions that can really boost consumer confidence in your products, brand, and website.
Here are a handful of FREE credit card logos to use on your site:
If you need more than the selections above, Click here to download 130 free credit card icons and logos.
Ok, I got my free credit card icons. Now, where do I place them in my online store?
Most eCommerce experts recommend you add your credit card icons on the same page that your customer’s credit card information will be entered.
The checkout page of your eCommerce website is the best place for your credit card icons. Those little trust badges go a long way towards reassuring your shoppers that your online store is safe, secure, and takes the payment methods they prefer. ~ PinnacleCart Marketing Manager Dale Duan
Make sure that your online store has the respectable look that consumers need to complete their purchase. With brand names like American Express, Visa, and MasterCard showcased throughout your website, you can help provide your eCommerce website the respectable edge it needs. These free credit card logos will give your prospective customers an added boost of confidence, knowing that they can pay safely and securely with their preferred plastic.
Have you used free credit card logos on your eCommerce website? We’d love to hear your thoughts in the comment section below!
Inspired by her love of travel, Susan is a passionate supporter of eCommerce software and the idea that people should own their own internet business (so they can work from anywhere in the world). Though she currently resides in California, she is often found blogging from random beaches and teaching her kindergartner the delightful difference between ‘hola’ and ‘ciao’.
With a strong past in product evaluation, educational content, and eCommerce sales, Susan is serious about helping online merchants succeed in their goals. She loves meeting other independent business owners on the road and hopes to run into you one day… maybe in the hammock next to her!