7 Unique Ways Marketing With Package Inserts Can Work For You!

By |July 23rd, 2015|

Are you looking for new ways to increase brand awareness, customer loyalty and sales?  Marketing with package inserts can work for you, helping make your online store the success it should be!
Since the beginning of time… ok, not really.  Since the beginning of online shopping (that’s more like it), shipping […]

Improve the Bounce Rates of your Online Store (part 2)

By |July 16th, 2015|

See how that works?!  You’ve just helped improve my bounce rate. Setting up this blog to transition from one page to another is a simple way to show Google that people are interested in learning more from your site.  All I had to do was make some slight adjustments to […]

5 Quick Fixes for Your Bounce Rate

By |July 15th, 2015|

Almost anyone familiar with Google Analytics should understand how crucial a website’s bounce rate is to the overall success of the site.  Unless you’re running a single-page site, bounce rate is one of the most important terms of eCommerce.  It is a statistic that all eCommerce business owners, especially online […]

Don’t Get Caught in These 3 Business Tax Issues!

By |June 19th, 2015|

Taxes are an ongoing part of life.  They cause stress and anxiety to almost anyone filing more than a 1040EZ. The pressure of avoiding business tax issues can weigh on new merchants of any kind but can be especially tricky for eCommerce business owners.  The larger your audience and further your sales […]

Is Organic Facebook Marketing a Thing of the Past?

By |June 7th, 2015|

Only a few years back, both online and brick-and-mortar businesses enjoyed a healthy organic reach on Facebook – at no cost. During this time, you could easily build an audience for your business on Facebook and organic interactions were strong. Among all the social media platforms, Facebook became the key […]

8 Ways to Streamline for Transactional Tax Compliance Laws

By |May 21st, 2015|

Do you keep an eye on the multitude of policy updates for transactional tax compliance laws?  It’s hard to keep up but luckily, there are ways to streamline your business that makes dealing with sales and use taxes much more efficient.

Taxes are a necessary evil.  Whether you believe in the […]

Managing International Returns – Some Sage Advice From Bongo International

By |May 11th, 2015|

Opening an eCommerce site to a global market offers vast potential and increased profits, as well as a number of daunting challenges.

According to eMarketer.com, worldwide B2C eCommerce sales hit $1.5 trillion in 2014, and are predicted to reach $2.35 trillion by 2017. With numbers like that, one would think that […]

Top 5 Ways Great Customer Service Creates Brand Loyalty

By |February 7th, 2015|

Creating brand loyalty is a difficult thing to do for a small business owner. Not only are your goods and services mostly untested in the minds of consumers, but you have to compete with companies that have spent years building their reputations and customer relationships. It’s tough to break into […]

The Heartbleed Bug: Should You Be Worried?

By |April 10th, 2014|

Pinnacle Cart clients can rest easy: We have you covered

You know when a computer virus hits late-night television, it’s a big deal. Such is the case with Heartbleed, the latest threat to computer users, which has found its way not only on to computers across the world but also on to […]

The Value of Developing Web Store Taxonomy

By |March 6th, 2014|

With a small shop just keeping track of inventory and stocking your web store can take up 90% of all the time you have available – considering taxonomy for your web store might sound like another task for the ‘to-do later’ list. However, managing and reviewing your web store taxonomy […]