How is the New, Free Google Optimize Going To Help my Online Business?

By |September 28th, 2016|

Google just announced that next month, they will be launching Google Optimize, a new and free version of their existing Optimize 360. So what’s the hype about… and how can this new version of an existing Google tool help your online store?
To figure out how Google Optimize will help eCommerce […]

Quick Ways to Improve Your Online Business (while dinner is cooking)

By |September 26th, 2016|

Are you looking for quick ways to improve your online business?  We’ve got a short list of recommendations that you can get to work on tonight – while dinner is cooking!
No matter what the task, trying new things can seem intimidating. Cooking dinner, and actually achieving a tender, delicious results, might […]

Internet Sales Tax: What eMerchants Need To Know

By |September 12th, 2016|

Understanding internet sales tax can be confusing, or even downright tricky.  So what can you do to keep up?
When running a brick-and-mortar store, collecting and understanding sales tax is pretty straightforward. As customers buy from your store, you charge them the sales tax that is required by the jurisdiction where […]

17 Easy Ways to Increase Conversion Rates on Your Webstore (infographic)

By |June 24th, 2016|

Are you looking for ways to take your online store to the next level of success?  Perhaps it has been struggling a bit? Or perhaps you’re just trying to make sure it reaches its full potential?  Either way, here are 17 easy ways to increase conversion rates on your webstore, all […]

7 Google Analytics Reports All Online Business Owners Should Use

By |April 18th, 2016|

Do you use Google Analytics reports for your online business?  We certainly hope so.  But even if you already do, you may be missing out on key reports.  Keep reading for detailed info on the top seven Google Analytics reports you should be using!
Anyone who owns an online store knows […]

Yes, Every Online Store Owner Needs to Activate Google Translate

By |February 29th, 2016|

With the ever-expanding global market, every online store owner should take a few moments, right now, to activate Google Translate in their online store!  It’s free and easy so… why not?!
An advantage of online stores is that they are all have the potential to be international, as they have a […]

Best Practice Privacy Principles for your eCommerce Store

By |November 30th, 2015|

If you’re running an eCommerce store, it’s likely that you’ll be collecting customer information via your website.  This is commonly done, both to collect marketing and advertising information, and also to complete sales transactions and send items to your customers.  As you’re collecting this information, however, it’s good to keep the […]

Inexpensive Office Party Ideas for Broke Startups (or Cheap Bosses)

By |November 11th, 2015|

Is your company in a tough financial spot this year?  Or maybe your party budget is nonexsistent (or headed by a notoriously tightfisted boss)?  If so, you best get on the ball and start looking for cheap party ideas for the holidays.
We’re here to help!
Holiday party season is right around the corner and while that may […]

7 Key Features Online Shoppers Demand From an Online Store

By |October 4th, 2015|

If you’re the owner of an online store, you need to be up-to-date on these seven key features that online shoppers demand from their internet-based shopping experience.
The internet has taken over the world. These days, almost everything can be found online. You know it’s true – the internet has simplified all […]

How to Craft an Inspiring About Us Page

By |September 9th, 2015|

How to Make the Most of Your About Us Page
The long-term success of a website depends on two things – a user-friendly design and actionable content. However, it’s quite easy and tempting to delve too much into the design process and ignore the compelling content creation process. When talking about […]