Some great news for on-line retailers, the average order value was about $198, up more than 10 percent from last year, but the number of items put in electronic shopping carts – an average of six – was the same. That means shoppers are buying more expensive items, according to […]
Below is a video demonstrating our powerful new Drift Marketing feature designed to increase sales by providing incentives to customers who abandon their carts. We’ve been getting a lot of positive feedback from customers who have enabled this feature so if you haven’t started using it yet, take a look […]
Recent industry reports put shopping cart abandonment rates at anywhere from 20 to 50%. In too many cases, cart checkout processes take too long, require too many clicks and involve too many requests for non-essential information. Shoppers get distracted, impatient and distressed. They lose interest, leave the site, or simply […]
Looking for a fast, easy and quick way to create on-line forms? FormSpring gives businesses and organizations an easy way to build any type of online form, integrate it with their website and begin collecting data. I’ve been testing the product for the last couple of days and I’m really […]
When the economy is in recession, the last thing you want to do is spend resources on sales pitches that lead nowhere. One great mantra preached by marketing gurus is to invest in developing strong customer relationships, which will build a large customer base to get you through rougher periods. […]
AdWords Editor is a free Google application for managing your Adwords campaigns. Use it to download your account, update your campaigns with powerful editing tools, then upload your changes to AdWords. Make bulk changes (such as updating bids or adding keywords) in just a few steps. Works with both PC […]
Great video providing you information about Google Analytics and how you should react to it. If you need assistance setting up Google Analytics on your site, check out this article in our knowledge base.
For those of you that don’t know, PCI DSS is the Payment Card Industry’s (PCI) Data Security Standard. Which essentially is the standard created by the credit card industry to protect consumers against credit card and identity theft. I think we call all universally agree that creating a standard for […]