More and more, we transact and interact online, and nowhere does this shift become more evident than in eCommerce. As new social media and eCommerce platforms make advancements and transform the lives of businesses and consumers, our approach to brands and the purchases we make online will change in ways […]
We have all been online at some point suffering from analysis paralysis worrying about making the right purchase for everything from basketball shoes to Imported Mexican Vanilla (my family buys Vanilla from Mexico online frequently). Shoppers are constantly contemplating “am I paying too much for the product?”, “am I buying […]
This is a follow-up to a previous blog post “Time = Money” and I will be talking about out integration with Salesforce and the mixed bag it has brought us. I also think it points out the challenges in the new business model of enterprise software providers and the 3rd […]
Key to Effective Site Design
Clarity, consistency and compelling. That should be the aim of a well designed website with a professional feel. The only ambiguity on the site should stand out as being a deliberate design more than a flaw.
Navigation within the site should be effortless and in the standard […]
I know a lot of you have heard me say I have the coolest job in the world for any entrepreneur, but it is worth saying again.
When we created Pinnacle Cart, it was a business we loved but we didn’t really know what it was going to grow into. We […]
I know, it sounds like some old cliché coming from a business owner, but give me a bit of leeway here for making my case.
Today, I’m proud to announce our team has released version 3.7.11 of PinnacleCart. In our continued effort to get you more time back, the advancements in […]
In today’s changing world of eCommerce, PinnacleCart continues to provide opportunities and options for what I believe is the next generation of interaction between the small business owner and their customer base. The phrase we are using within our company is “off-site commerce.”
Traditionally, small businesses had a pretty straight forward […]
PinnacleCart recently created a webinar focusing on Search Engine Optimization but due to a technological glitch, we’re not able to post the entire presentation (don’t worry, having another one next month). However, I did want to share with everyone this fantastic “Periodic Table of SEO Ranking Factors” we mentioned in […]
Attend one of our webinar sessions to get the most out of your PinnacleCart eCommerce Solution. Our knowledge and friendly trainers will walk through important shopping cart features and help you better understand how they can be used to effectively promote your business and generate more sales.
Click here to view […]