If you only have time to work on one, which one is better for your online store – Social Media Selling or Marketplace Distribution?
Do you own a small or mid-sized eCommerce business? Or perhaps, are you responsible for managing one for someone else? If the answer is yes, you are probably […]
How to Make the Most of Your About Us Page
The long-term success of a website depends on two things – a user-friendly design and actionable content. However, it’s quite easy and tempting to delve too much into the design process and ignore the compelling content creation process. When talking about […]
Too often, business owners forget that landing pages and ad campaigns should coordinate well. These tips will help!
Do you run Google AdWords, Facebook Ads or some other kind of paid advertising? Many online business owners do, and for good reason – a sharp increase in sales and traffic. Merchants are lining […]
When an online business owner is just getting started, there may not be much of a marketing budget for necessities like stock images, videos, and content creation. While outsourcing may help with video and content creation, you’ll still need quality, high-resolution photos for much of your website, articles and other […]
How can video marketing help your online store? There are many ways it can reach your audience and inspire them to buy more!
Video marketing can do a lot for your online store. Video content helps get a point across in a very short period of time. If done well, videos […]
Are you looking for new ways to increase brand awareness, customer loyalty and sales? Marketing with package inserts can work for you, helping make your online store the success it should be!
Since the beginning of time… ok, not really. Since the beginning of online shopping (that’s more like it), shipping […]
See how that works?! You’ve just helped improve my bounce rate. Setting up this blog to transition from one page to another is a simple way to show Google that people are interested in learning more from your site. All I had to do was make some slight adjustments to […]
Almost anyone familiar with Google Analytics should understand how crucial a website’s bounce rate is to the overall success of the site. Unless you’re running a single-page site, bounce rate is one of the most important terms of eCommerce. It is a statistic that all eCommerce business owners, especially online […]
In today’s fierce, ever-growing marketing industry, online store owners need to narrow their business ideas to a niche market in order to stay competitive. Working a marketing strategy around business ideas that don’t focus on a small target audience will quickly eat up your budget and give competitors more of […]