The average eCommerce conversion rate is around 3%. That means for every 100 people who visit your site, only 3 of those will end up buying something. Of the other 97%, some might click around, others add products to the cart before abandoning the site, or there are those [...]
Your product page is more than just a photo and a description. It’s a 24/7 sales rep that generates sales whether you are working or sleeping. It’s the one thing that makes your ecommerce store money, so it’s no surprise to say that if you improve your product page, [...]
Experts are anticipating online sales in 2020 to reach an astonishing $4.2 trillion. That means that there is a lot to look forward to in the world of parcel shipping. This is especially exciting as technology continues to evolve. Shipping logistics continues to improve and parcel management becomes seemingly [...]
The influence of digital marketing techniques and technologies is impossible to ignore when it comes to gauging marketing trends, regardless of any year or era you speak of, and it will not change either while talking about marketing trends 2020. The advancement in the field of digital tools shows [...]
How do you grow sales for an eCommerce business? In broad strokes, it all comes down to just three tactics: bringing in new customers growing the number of transactions each current customer makes increasing the average order value (AOV) — your total revenue divided by the number of orders [...]
If the goal of your eCommerce website is to make sales, then you need to work on optimizing your product pages. Your product page is the gateway to your revenue and conversions as long as you have products to sell. It’s the pivotal moment when your customers either purchase [...]
In 2017, mobile commerce sales made up 34.5% of all retail eCommerce sales. That number is expected to grow year over year, reaching 50% in 2020. Mobile commerce isn’t just about buying something using a mobile device. It encompasses the entire buying cycle—from research to purchase to tracking [...]
Your products look great, the inventory is full and payment gateways are all set up. Only problem? Customers aren’t rushing through your online store’s digital doors just yet. Luckily, there are tons of online tools you can use to increase outreach, traffic and sales. All it takes is a bit of research to separate the wheat from the chaff...
In 2019, it’s not enough to have good products and a decent website. Customers expect more. In fact, 26% of customers say they will find another company to buy from if they have one bad experience with a brand, and 92% say they will stop shopping at a company after three bad experiences...
Loyalty and retention are the names of the game when it comes to growing a successful e-commerce business. If you aren't actively trying to stimulate returning customers, then your business will have to survive solely on one-off purchases...