Shipping Optimization for the New Year

By |January 13th, 2017|

Are you looking into shipping optimization for the new year?  We’ve got an insider’s POV from automation expert, Christine Ridgely, Partner Manager at 71lbs.
Who has the time to monitor what they spend on shipping? You should be focused on fulfilling the orders! While you likely researched shipping optimization and how you can obtain […]

How to Fund Your eCommerce Business

By |January 11th, 2017|

Learning how to fund your eCommerce business doesn’t have to take days of research.  Read this quick guide to get started!
As a growing eCommerce business owner, you face many challenges in keeping the momentum going. From inventory to technology to hiring employees, you want to invest in your business and […]

9 eCommerce Challenges to Overcome

By |January 6th, 2017|

How is your online business doing? Are you caught up on some frustrating eCommerce challenges?
As a budding entrepreneur, eCommerce is a great way to begin growing your own company.  There are so many options, and each option comes with its own set of eCommerce challenges. To begin with, some merchants […]

PinnacleCart Releases Enhanced Business Intelligence Tools

By |December 28th, 2016|

This week, PinnacleCart announced updates that include improved business intelligence tools and features that provide greater insight into consumer behaviors and purchasing patterns.
The improved business intelligence tools, as well as the rest of the updates, will provide access to significant improvements to the PinnacleCart webstore platform.  We are the eCommerce platform […]

How to Use WhatsApp for Marketing and Pump Up eCommerce Sales

By |December 27th, 2016|

Are you trying to take your marketing strategy up a notch? Consider using WhatsApp for Marketing, if you haven’t already done so.
Every business needs an effective way to promote and market its products and services. What better way to boost your company’s marketing strategy than to harness the power of […]

Are You Running the Best eCommerce Platform For Retail?

By |December 13th, 2016|

Are you in the market for the best eCommerce platform for retail? Sometimes it’s hard to know which of the competing shopping cart software would be the best fit for your individual brand. 
When it comes time to choose between A, B, and C, what is the best eCommerce platform? Which should you […]

Conversational Commerce – The new wave of retail engagement    

By |December 6th, 2016|

As customers continue to reshape the way they shop, integrating their lives through smartphones and devices, it is important to understand the evolution of retail as we know it, and how conversational commerce is quickly blazing a path, redefining where we’re going. According to Pew Research, 56% of Americans have […]

13 Holiday Marketing Ideas to Rock Your Small Business

By |November 28th, 2016|

Tis the season! Everywhere we go, we see the hustle-bustle and long queues at the counter – ahh, the holidays are here.  Expect a dash of anticipation, a ton of excitement, and yes, a flood of shoppers on the busiest season of the year. But, as an eCommerce business owner, […]

12 Foolproof Safety Tips for Online Holiday Shopping

By |November 25th, 2016|

Are you looking for tips that will help you stay safe with online holiday shopping?  We have a dozen points below that will help you avoid hackers and viruses this year!
Gear up! Christmas and other winter holidays are just around the corner! 

While some people struggle inside a crowded and busy […]

Setting Up Macro vs Micro-Conversion Rate Tracking in Google Analytics

By |November 17th, 2016|

Setting up conversion rate tracking in Google Analytics is easier than it seems.  But are you tracking both macro and micro-conversion rates for your online store?  You should be!
Anyone who is building an eCommerce store, or who is already an eMerchant with an online store, should be tracking their conversion […]