Favicon (short for Favorites Icon) is a feature that makes it possible to associate a special logo or other small graphic with a web page. The favicon is usually displayed next to the web site address. Much like the way shortcut icons are used on the computer desktop to distinguish computer programs and files, favicons can be used to personalize or brand your web sites.
Creating your own Favicon
To create a favicon you will need a decent graphic editing program. What you need to remember is keep it 16×16 pixels and name it favicon.ico. Create the icon image however you wish. Using your company’s initials works well. Keep it simple. Also it will need to be in the root folder of your domain. If it is located somewhere else you can specify a location with these strings in between your <head> and </head> code on your web page:
<link rel="shortcut icon" href="http://yoursite.com/favicon.ico" type="image/x-icon" />
<link rel="icon" href="http://yoursite.com/favicon.ico" type="image/x-icon" />
Using other Programs to create your Favicon
Here is a great site that will help you create one free of charge http://www.genfavicon.com/
Here is another http://www.favicon.cc/
Need a logo on the cheap?
Every business needs a good website, and every good website needs a professionally designed logo to accompany it. While most businesses understands the need to have a clean, professionally designed logo, they simply can’t afford it. Enter the Logo Creator from Laughing Bird Software. Choose from a professional portfolio of glossy, stylish logo designs that you can modify and customize yourself… for far less than what a logo design firm will charge. They offer many different version of the software and for the most part it seems pretty easy to use. Price starts at around $29.95.
Don’t want to create your own design? I’d suggest trying the folks at Logo Design Pros. Their base packages start at around $199 for 4 designs created by 2 designers. Not a bad price when you look at the quality of their work.